Personalized marketing is more than a current marketing trend. It’s a proven tactic that is driving increased responses from target audiences and contributing to higher conversion rates.

Personalized marketing uses data to deliver more relevant messages to your target audience. …

Every business is experiencing supply chain issues that are impacting business growth. Marketing is no exception. Managing your marketing supply chain ensures sustainability for your marketing campaigns.

The ability to source and manage the components of a marketing campaign are …

Many businesses face this dilemma as supply chain issues continue to impact 2022. Are you wrestling with concerns over outsourcing versus retaining these functions in-house? I have previously written about the cost-savings of outsourcing, freeing up physical space, and adding …

Think Patented recently held a webinar on Re-Targeting Website Visitors. You can watch the video, at the 20 minute mark you can hear about why 90% of people want to be marketed to in a personal way even though …

Nearly 5 million people have been displaced since the start of the Russian invasion, according to U.N. agencies. Several global nonprofits have stepped up to deliver funds and humanitarian aid in the region, including ROC MAIDAN, the fundraising arm of …

Print pundits insist that print is alive and well and the facts bear this out. Digital allies insist digital is the only way to go suggesting that print is dead, old school and digital is the modern way. However, successful …