In the ever-evolving world of tradeshows, where every moment counts, preparation is your key to turning interactions into opportunities. To ensure your presence is nothing short of exceptional, we’ve crafted this innovative and solution-oriented checklist. Let’s transform your next tradeshow …

In a rapidly transforming market landscape, B2B marketers are being challenged to rethink their approaches to remain competitive and resilient. As sales cycles lengthen and budget constraints tighten, it’s essential to proactively share detailed pricing and ROI information with increasingly …

Think Patented’s Guide to Mailing for the Holidays and New Year

The holiday season is upon us, and so are important holiday mailing deadlines. This is the perfect time to execute your go-to-market strategy and identify the most profitable ways …

In the digital age, where instant gratification is just a click away, the humble printed catalog is making a dramatic and decidedly triumphant return. This resurgence is not just a nod to nostalgia but a clear indicator of how tactile …

Combining Strengths: Physical Print and Digital Marketing
The digital age has brought an explosion of content, but this has also led to saturation. Print offers a unique advantage through its physicality and tangibility. Psychological studies show that consumers tend to …

The U.S. Postal Service Office of Inspector General, in partnership with Temple University’s Center for Neural Decision Making, conducted a research study to compare the effectiveness of physical (print) and digital advertisements.

1. PHYSICAL ADS HAVE STRONGER EMOTIONAL IMPACT
2. BETTER MEMORY