In a rapidly transforming market landscape, B2B marketers are being challenged to rethink their approaches to remain competitive and resilient. As sales cycles lengthen and budget constraints tighten, it’s essential to proactively share detailed pricing and ROI information with increasingly …

Think Patented’s Guide to Mailing for the Holidays and New Year

The holiday season is upon us, and so are important holiday mailing deadlines. This is the perfect time to execute your go-to-market strategy and identify the most profitable ways …

In the digital age, where instant gratification is just a click away, the humble printed catalog is making a dramatic and decidedly triumphant return. This resurgence is not just a nod to nostalgia but a clear indicator of how tactile …

Combining Strengths: Physical Print and Digital Marketing
The digital age has brought an explosion of content, but this has also led to saturation. Print offers a unique advantage through its physicality and tangibility. Psychological studies show that consumers tend to …

The U.S. Postal Service Office of Inspector General, in partnership with Temple University’s Center for Neural Decision Making, conducted a research study to compare the effectiveness of physical (print) and digital advertisements.

1. PHYSICAL ADS HAVE STRONGER EMOTIONAL IMPACT
2. BETTER MEMORY

In today’s fast-paced business world, having an efficient and user-friendly portal, often functioning as an Online Company Store, is essential for staying ahead of the game. Your portal serves as the hub of your operations, the central place where your …