In a world obsessed with digital marketing, print marketing is alive and flourishing. Instead of putting all your eggs in one basket, take a second look at printed direct mail and promotional materials that can be readily complemented by digital …

As the peculiarity and uniqueness of digital marketing tools have found their place in everyday life, marketers have begun to take a second look at print marketing as a means of reaching prospects and customers, particularly millennials (currently between 25 …

You have most likely viewed a webinar or two or three. Webinars are an excellent way of sharing information with prospects and customers. The use of webinars for sales and marketing purposes has increased significantly since the initial pandemic in …

Many businesses promote the fact that they are customer-centric. But in today’s marketplace, customer-centric falls short of consumers’ expectations.  Add to this fact that most businesses stumble in actually being customer-centric. In most strategic and marketing plans, customer-centric is a …

Ever wonder who visited your website but left without taking action? How many of your website visitors come and go daily without ever giving you their contact information? Would you like to follow up with them to “give them a …

Most businesses understand how outsourced fulfillment eliminates the capital investment, overhead, headcount, and personnel retention issues of maintaining internal fulfillment operations. In-house operations also limit growth opportunities due to a physical facility that oftentimes is outgrown. With staffing shortages and …