Survey shows the scope of the technology’s growing influence on marketers.
Al continues to be all the rage for today’s marketers. According to Hubspot’s “2023 Al Trends for Marketers” report 35% say they use AI and automation in their role, while 54% of bloggers and SEO specialists also sing its praises. Maybe that’s why 68% of marketing leaders say they have already fully implemented it into their processes. The top four uses of generative AI among marketers include:
41% Creating content
45% Analyzing/reporting on data
45% Learning how to do things
32% Conducting research